Statistics show that Chinese brands in multiple product categories, have been successful in penetrating the various developing countries and emerging economies. However, the Chinese brands in the world on the road to face the ultimate challenge is to success in attracting consumers in affluent markets around the world – including North America, Europe and Oceania developed areas of the consumer economy. If you can not win these consumers, Chinese brands will not be able to achieve a higher brand value, can only be hovering in the low profit margins.

Chinese brands in the world gain a place in the affluent market, its domestic market strategy is the key. China’s high-income customer group is turning its attention to non-made global brand. Unless the domestic brands to catch up, otherwise they will compete with global competitors, the loss of their high-income consumer groups.

To meet this challenge, the first step is to understand the affluent consumer market, the attitude of Chinese brands in the end, how to choose when they buy. Chinese companies doing these lessons is a prerequisite to prosperity market.

Analysts view

Oil industry analysts told reporters that the oil results in a sharp increase in the chain expected, oil prices remain high and volatile this year, become the backbone of the oil profits. It is noteworthy that, although the refining plate because the state changes in the pricing mechanism, with higher profit margins, but profits in the oil refining sector is still a sharp decline.

Currently, in addition to the Agricultural Bank and three other things, 16 of 12 listed banks have release reported accumulated net income of 283.313 billion yuan, which accounted to 29.86% of ICBC. From the net profit growth of the Industrial Bank, China CITIC Bank, Nanjing Bank and China Merchants Bank are more than 40% increase in performance.

Petroleum semiannual reports show that in the first half produced a total of 4.25 million barrels of crude oil, up 1.7% year on year in recent years, the largest production increase; to achieve an average crude oil price of 72.4 U.S. dollars / barrel, up 70.6%; Exploration and Production segment operating profit 73.37 billion yuan, up 94.9% over the same period the previous year.

In the refining sector, affected by rising crude oil prices, refining margins narrowed, oil refining and chemical segment realized an operating profit of 5.46 billion yuan, down 68.3%.

Earned 65.33 billion yuan in the first half of the oil

(Reporter Xu starfish) in the performance of oil yesterday released its semi-annual report showed that as at June 30, 2010, six months, net profit attributable to shareholders of about 65.33 billion yuan, up 29.4%, to achieve basic earnings per share profit of 0.36 yuan, up 0.08 yuan per share dividend of 0.16063 yuan (including tax). But yesterday the oil in the A-share market was flat to close at 10.24 yuan, inched up 0.10%.

But the mid-year report also reflects a number of disadvantages. Such as rapid consumption of capital, some banks will still consider financing next year; future space narrowing interest margins continue to expand, and the growth rate may drop charges. Therefore, long-term profitability of banks rely mainly on expansion of the restructuring of assets, such as SME lending and non-residential loans to increase in proportion, but the restructuring will often bring increased risk.

Yuan Lin believes that the future of the most important factor affecting bank is inflation, the monetary policy, especially interest rate policy will be extremely important. If it is symmetrical and the current interest rate interest rates unchanged, then the expected net profit in 2010 increased by 3.7%, under asymmetric interest rate will drop in 2010 net profit of 1.8%.

It is noteworthy that, as of the end 6, the bank holds a “two room” book value of debt of 8.19 billion; hold Portugal, Ireland, Italy, Greece and Spain, five European countries face value of 3.395 billion yuan bond various types of institutions, This means that Bank of China, the first half of the five countries in total debt reduction of 3.625 billion yuan.

Analysts point of view: in the second half performance increase or narrow banking

Currently, in addition to the Agricultural Bank and three other, the 16 listed banks have 12 release reported accumulated net income of 283.313 billion yuan, which accounted to 29.86% of ICBC. From the net profit growth of the Industrial Bank, China CITIC Bank, Nanjing Bank and China Merchants Bank are more than 40% increase in performance.

Bill Morningstar senior analyst in Chicago. Romania can be said: “China and other potential markets in Asia next to the well, even though the Japanese market in the past 20 years most of the time was disappointing. The importance of China will further enhance the whole world will be closer together.”

Now, the international financial community for China’s speculation focused on whether China would revalue the yuan.

Qi Kesi said: “If the yuan appreciate further, who already face labor shortages and demands for wage increases is a tremendous impact on Chinese exporters. From another point of view, such as the appreciation of the yuan will further enhance China’s consumption, because the imported stuff cheaper. ”

Southeast Asia headquarters in Hong Kong fund manager Colin loyalty. Qi Kesi said: “China is moving from a low-cost, low-chain assembled by the Western products and export-dependent countries, become a consumer of products and services, so China will be increasingly important for the whole of Asia.”

The growing consumer power will shape Asia’s many enterprises, such as coal companies in Thailand, Singapore, banks making huge profits.

Qi Kesi forecast, China’s economic growth will remain a fast track, and the United States, Europe and Japan and other developed markets will become increasingly dependent on low.

China, a senior fund manager with high name recalls to me: “I am the last century in China in the 90’s, when private car ownership is hard to imagine things. Who would have thought, due to the huge increase of people’s income and middle-class class grow, last year China became the world’s largest car producer. ”

High predicted that significant growth from the consumption power of China, the biggest benefit would be essential consumer goods, other optional consumer goods, financial services and information technology in Asia. Like South Korea’s Samsung, LG and Hyundai Motor, the company once the serious deficits, has benefited from the huge Chinese market, the world’s leading profit margins.

Busy intersection, car horn to issue harsh sounds. Wide roads, can be seen from time to time the latest shiny limousine. “Pedestrian” lights on, but they quickly returned to a pedestrian street, turn right to dodge a speeding taxi.

At the same time, a bright blue motorcycle opened in the middle of the crowded sidewalk.

But no one more look at this. In this country you know, high-speed development is not easy.